The Challenge
Create the event at which the credentials of the new Honorary Ambassadors of the Marca España are given, organised by the Forum of Spanish Renowned Brands and the Office of the High Commission of the Government for the Marca España.
The Solution
A solemn ceremony at the spectacular building La Vela, in the new City BBVA. The scenography was designed to give all the attention to the present authorities: Their Majesties the Kings of Spain and the Minister of Foreign Affairs and Cooperation, José Manuel García- Margallo.