Jose Cuervo / DCODE

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jose-cuervo Photocall

Jose Cuervo / DCODE

The Challenge

 

To emphasize the visibility of Jose Cuervo’s products in a musical context as the Festival DCODE celebrated in Madrid.

 

 

The Solution

 

A square bar was installed that allowed the access to the clients from any angle to the product offered by the brand.

These bars were decorated by canvases illustrated with The Rolling’s Stones symbol with the aim to change color of the product with the surrounding.

In addition we established atrezzo with musical objects to entertain also a photocall was placed in one of the wings of the stand.

Date

October 2, 2015

Category

Events

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